/* ============================================================
   KEREN MORA — brand stylesheet
   Palette: pink + beige, warm naturals, feminine editorial
   ============================================================ */

:root{
  /* --- beiges / neutrals --- */
  --beige-050:#FDF9F5;
  --beige-100:#F8F1E8;
  --beige-200:#F1E5D8;
  --beige-300:#E7D6C4;
  --sand:#D9C3AC;
  --taupe:#B49B87;

  /* --- pinks --- */
  --pink-050:#FDF1F4;
  --pink-100:#FAE3EA;
  --pink-200:#F4C9D7;
  --pink-300:#EDA9BE;
  --pink-400:#E0819F;
  --pink-500:#D06084;   /* primary */
  --pink-600:#B44A6C;
  --pink-700:#8E3854;

  /* --- ink --- */
  --ink:#3B2A2F;
  --ink-soft:#6B5259;
  --ink-muted:#94787F;

  --white:#FFFFFF;

  /* --- type --- */
  --display:"Cormorant Garamond", "Times New Roman", serif;
  --sans:"Jost", "Helvetica Neue", Arial, sans-serif;
  --script:"Sacramento", cursive;

  /* --- shape --- */
  --r-sm:12px;
  --r-md:20px;
  --r-lg:32px;
  --r-arch:999px 999px 24px 24px;
  --shadow-sm:0 2px 12px rgba(140,92,105,.06);
  --shadow-md:0 12px 40px rgba(140,92,105,.10);
  --shadow-lg:0 24px 70px rgba(140,92,105,.14);

  --maxw:1180px;
  --gutter:clamp(20px, 5vw, 56px);
}

/* ============================================================
   RESET
   ============================================================ */
*,*::before,*::after{box-sizing:border-box;}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%;}
body{
  margin:0;
  background:var(--beige-100);
  color:var(--ink);
  font-family:var(--sans);
  font-size:17px;
  line-height:1.7;
  font-weight:300;
  letter-spacing:.005em;
  -webkit-font-smoothing:antialiased;
}
img{max-width:100%;display:block;}
a{color:inherit;text-decoration:none;}
button{font-family:inherit;}

/* subtle paper grain over the whole page */
body::before{
  content:"";position:fixed;inset:0;pointer-events:none;z-index:1;opacity:.32;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='140' height='140'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='3'/%3E%3C/filter%3E%3Crect width='140' height='140' filter='url(%23n)' opacity='.5'/%3E%3C/svg%3E");
  mix-blend-mode:multiply;
}

/* ============================================================
   TYPE
   ============================================================ */
h1,h2,h3,h4{font-family:var(--display);font-weight:300;line-height:1.08;margin:0;letter-spacing:-.01em;}
h1{font-size:clamp(3.2rem, 8.5vw, 6.6rem);}
h2{font-size:clamp(2.4rem, 5.2vw, 4rem);}
h3{font-size:clamp(1.5rem, 2.6vw, 2.05rem);}
h4{font-size:1.2rem;font-family:var(--sans);font-weight:500;letter-spacing:.01em;}
p{margin:0 0 1.15em;}
em{font-style:italic;}

.eyebrow{
  font-family:var(--sans);
  font-size:.72rem;
  font-weight:500;
  letter-spacing:.28em;
  text-transform:uppercase;
  color:var(--pink-500);
  margin:0 0 1.2rem;
  display:flex;align-items:center;gap:.7rem;
}
.eyebrow::before{
  content:"";width:26px;height:1px;background:var(--pink-300);flex:none;
}
.eyebrow.centered{justify-content:center;}
.eyebrow.centered::after{content:"";width:26px;height:1px;background:var(--pink-300);flex:none;}

.script{font-family:var(--script);font-size:1.9em;line-height:1;color:var(--pink-500);font-weight:400;}
.lead{font-size:clamp(1.05rem,1.5vw,1.22rem);color:var(--ink-soft);line-height:1.75;max-width:60ch;}
.serif-italic{font-family:var(--display);font-style:italic;}

/* ============================================================
   LAYOUT
   ============================================================ */
.wrap{max-width:var(--maxw);margin-inline:auto;padding-inline:var(--gutter);position:relative;z-index:2;}
section{position:relative;z-index:2;}
.sec{padding-block:clamp(60px,7.5vw,108px);}
.sec-tight{padding-block:clamp(52px,7vw,90px);}
.center{text-align:center;}
.center .lead{margin-inline:auto;}

.bg-cream{background:var(--beige-050);}
.bg-beige{background:var(--beige-200);}
.bg-blush{background:var(--pink-050);}
.bg-pink{background:var(--pink-500);color:var(--white);}
.bg-pink .lead,.bg-pink p{color:rgba(255,255,255,.86);}
.bg-pink .eyebrow{color:var(--pink-200);}
.bg-pink .eyebrow::before,.bg-pink .eyebrow::after{background:rgba(255,255,255,.4);}

/* ============================================================
   BUTTONS
   ============================================================ */
.btn{
  display:inline-flex;align-items:center;gap:.6rem;
  font-family:var(--sans);font-size:.78rem;font-weight:500;
  letter-spacing:.16em;text-transform:uppercase;
  padding:1.05rem 2.1rem;border-radius:999px;border:1px solid transparent;
  transition:.28s cubic-bezier(.4,0,.2,1);cursor:pointer;
}
.btn-primary{background:var(--pink-500);color:var(--white);box-shadow:0 8px 24px rgba(208,96,132,.28);}
.btn-primary:hover{background:var(--pink-600);transform:translateY(-2px);box-shadow:0 12px 30px rgba(208,96,132,.34);}
.btn-ghost{border-color:var(--pink-300);color:var(--pink-600);background:transparent;}
.btn-ghost:hover{background:var(--pink-100);border-color:var(--pink-400);transform:translateY(-2px);}
.btn-light{background:var(--white);color:var(--pink-600);}
.btn-light:hover{transform:translateY(-2px);box-shadow:var(--shadow-md);}
.btn-outline-light{border-color:rgba(255,255,255,.55);color:var(--white);}
.btn-outline-light:hover{background:rgba(255,255,255,.14);}
.btn-row{display:flex;flex-wrap:wrap;gap:.9rem;}
.btn-row.centered{justify-content:center;}

/* ============================================================
   HEADER / NAV
   ============================================================ */
.site-head{
  position:sticky;top:0;z-index:60;
  background:rgba(248,241,232,.86);
  backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);
  border-bottom:1px solid rgba(180,155,135,.2);
}
.head-inner{
  max-width:var(--maxw);margin-inline:auto;padding:.9rem var(--gutter);
  display:flex;align-items:center;justify-content:space-between;gap:1.5rem;
}
.brand{display:flex;align-items:center;gap:.65rem;}
.brand svg{width:30px;height:30px;flex:none;}
.brand-name{
  font-family:var(--display);font-size:1.14rem;letter-spacing:.2em;
  text-transform:uppercase;color:var(--ink);white-space:nowrap;
}
.nav{display:flex;align-items:center;gap:2.1rem;}
.nav a{
  font-size:.75rem;letter-spacing:.17em;text-transform:uppercase;
  color:var(--ink-soft);font-weight:400;position:relative;padding-block:.35rem;
  transition:color .2s;
}
.nav a::after{
  content:"";position:absolute;left:0;right:100%;bottom:0;height:1px;
  background:var(--pink-500);transition:right .3s cubic-bezier(.4,0,.2,1);
}
.nav a:hover{color:var(--pink-600);}
.nav a:hover::after,.nav a.active::after{right:0;}
.nav a.active{color:var(--pink-600);}
.nav .btn{padding:.72rem 1.35rem;font-size:.7rem;}
.nav-toggle{display:none;background:none;border:0;padding:.4rem;cursor:pointer;color:var(--ink);}
.nav-toggle svg{width:24px;height:24px;}

@media(max-width:860px){
  .nav{
    position:fixed;inset:60px 0 auto 0;flex-direction:column;align-items:stretch;
    gap:0;background:var(--beige-050);padding:1rem var(--gutter) 2rem;
    border-bottom:1px solid var(--beige-300);box-shadow:var(--shadow-md);
    transform:translateY(-130%);transition:transform .35s cubic-bezier(.4,0,.2,1);
  }
  .nav.open{transform:translateY(0);}
  .nav a{padding:1rem 0;border-bottom:1px solid var(--beige-200);font-size:.85rem;}
  .nav a::after{display:none;}
  .nav .btn{margin-top:1.2rem;justify-content:center;}
  .nav-toggle{display:block;}
}

/* ============================================================
   HERO
   ============================================================ */
.hero{
  position:relative;overflow:hidden;
  background:
    radial-gradient(900px 520px at 82% 8%, var(--pink-100) 0%, transparent 62%),
    radial-gradient(760px 520px at 6% 92%, var(--beige-200) 0%, transparent 60%),
    var(--beige-100);
  padding-block:clamp(60px,8vw,110px) clamp(60px,8vw,110px);
}
.hero-grid{
  display:grid;grid-template-columns:1.05fr .95fr;gap:clamp(32px,5vw,72px);align-items:center;
}
.hero h1{margin-bottom:1.5rem;}
.hero h1 .accent{color:var(--pink-500);font-style:italic;}
.hero-sub{font-size:clamp(1.05rem,1.5vw,1.2rem);color:var(--ink-soft);max-width:46ch;margin-bottom:2rem;}
.hero-tagline{
  font-family:var(--script);font-size:2.3rem;color:var(--pink-400);
  line-height:1;margin-bottom:.5rem;
}
.hero-locale{
  display:flex;align-items:center;gap:.55rem;margin-top:2.4rem;
  font-size:.72rem;letter-spacing:.2em;text-transform:uppercase;color:var(--taupe);
}
.hero-locale svg{width:15px;height:15px;flex:none;color:var(--pink-400);}

/* arch photo frame */
.arch{
  position:relative;border-radius:var(--r-arch);overflow:hidden;
  background:linear-gradient(160deg,var(--pink-100),var(--beige-300));
  aspect-ratio:3/4;box-shadow:var(--shadow-lg);
}
.arch img{width:100%;height:100%;object-fit:cover;}
.arch-wrap{position:relative;}
.arch-wrap::before{
  content:"";position:absolute;inset:16px -16px -16px 16px;
  border:1px solid var(--pink-300);border-radius:var(--r-arch);z-index:0;
}
.arch-wrap .arch{position:relative;z-index:1;}

/* image placeholder styling */
.ph{
  display:flex;flex-direction:column;align-items:center;justify-content:center;
  gap:.45rem;text-align:center;padding:1.5rem;
  background:
    repeating-linear-gradient(45deg,var(--pink-050) 0 14px,var(--beige-200) 14px 28px);
  color:var(--taupe);height:100%;width:100%;
}
.ph svg{width:30px;height:30px;opacity:.6;}
.ph-label{font-size:.66rem;letter-spacing:.19em;text-transform:uppercase;font-weight:500;line-height:1.5;max-width:22ch;}

/* ============================================================
   STAT BAR
   ============================================================ */
.stats{
  display:grid;grid-template-columns:repeat(4,1fr);
  border-top:1px solid var(--beige-300);border-bottom:1px solid var(--beige-300);
}
.stat{padding:clamp(28px,3.6vw,46px) 1rem;text-align:center;border-right:1px solid var(--beige-300);}
.stat:last-child{border-right:0;}
.stat-num{
  font-family:var(--display);font-size:clamp(2.2rem,4.2vw,3.25rem);font-weight:400;
  line-height:1;color:var(--pink-500);font-variant-numeric:lining-nums;
  font-feature-settings:"lnum" 1;letter-spacing:-.01em;
}
.stat-lbl{font-size:.68rem;letter-spacing:.2em;text-transform:uppercase;color:var(--ink-muted);margin-top:.7rem;}
@media(max-width:700px){
  .stats{grid-template-columns:repeat(2,1fr);}
  .stat:nth-child(2){border-right:0;}
  .stat:nth-child(1),.stat:nth-child(2){border-bottom:1px solid var(--beige-300);}
}

/* ============================================================
   CARDS / GRIDS
   ============================================================ */
.grid{display:grid;gap:clamp(20px,2.6vw,34px);}
.g2{grid-template-columns:repeat(2,1fr);}
.g3{grid-template-columns:repeat(3,1fr);}
.g4{grid-template-columns:repeat(4,1fr);}
@media(max-width:940px){.g4{grid-template-columns:repeat(2,1fr);}.g3{grid-template-columns:repeat(2,1fr);}}
@media(max-width:640px){.g2,.g3,.g4{grid-template-columns:1fr;}}

.card{
  background:var(--white);border-radius:var(--r-lg);padding:clamp(26px,3vw,38px);
  border:1px solid rgba(180,155,135,.18);box-shadow:var(--shadow-sm);
  transition:.3s cubic-bezier(.4,0,.2,1);
}
.card:hover{transform:translateY(-5px);box-shadow:var(--shadow-md);border-color:var(--pink-200);}
.card h3{margin-bottom:.7rem;}
.card h4{margin-bottom:.6rem;color:var(--ink);}
.card p{color:var(--ink-soft);font-size:.98rem;margin-bottom:0;}
.card p + p{margin-top:.8rem;}

.card-num{
  font-family:var(--display);font-size:2.6rem;color:var(--pink-200);
  line-height:1;margin-bottom:1rem;display:block;
  font-variant-numeric:lining-nums;font-feature-settings:"lnum" 1;
}
.svc-idx,.step::before,.pkg-desc{font-size:.96rem;color:var(--ink-soft);margin-bottom:1.3rem;}
.pkg-model{font-size:.7rem;letter-spacing:.18em;text-transform:uppercase;color:var(--pink-600);font-weight:500;margin-bottom:.5rem;}
.pkg-note{font-size:.82rem;font-style:italic;color:var(--ink-muted);margin:-.7rem 0 1.4rem;line-height:1.55;}
.pkg .vert-idx{margin-bottom:.4rem;}
.pkg .price{font-variant-numeric:lining-nums;font-feature-settings:"lnum" 1;}

.bloom{width:34px;height:34px;margin-bottom:1.2rem;}
.bloom svg{width:100%;height:100%;display:block;}

/* pillar card with image slot */
.pillar{
  background:var(--white);border-radius:var(--r-lg);overflow:hidden;
  border:1px solid rgba(180,155,135,.18);box-shadow:var(--shadow-sm);
  transition:.3s cubic-bezier(.4,0,.2,1);display:flex;flex-direction:column;
}
.pillar:hover{transform:translateY(-5px);box-shadow:var(--shadow-md);}
.pillar-img{aspect-ratio:4/3;background:var(--pink-050);overflow:hidden;}
.pillar-img img{width:100%;height:100%;object-fit:cover;}
.pillar-body{padding:clamp(22px,2.4vw,30px);flex:1;}
.pillar-body h4{font-family:var(--display);font-size:1.5rem;font-weight:400;letter-spacing:0;margin-bottom:.5rem;}
.pillar-body p{color:var(--ink-soft);font-size:.95rem;margin:0;}

/* tag pills */
.tags{display:flex;flex-wrap:wrap;gap:.55rem;}
.tag{
  font-size:.72rem;letter-spacing:.1em;text-transform:uppercase;
  padding:.5rem 1.05rem;border-radius:999px;
  background:var(--pink-100);color:var(--pink-700);border:1px solid var(--pink-200);
}
.bg-pink .tag{background:rgba(255,255,255,.16);color:#fff;border-color:rgba(255,255,255,.3);}
.tag b{font-weight:500;font-variant-numeric:lining-nums tabular-nums;margin-left:.4em;opacity:.72;}

/* split content block */
.split{display:grid;grid-template-columns:1fr 1fr;gap:clamp(32px,5vw,72px);align-items:center;}
.split.narrow-left{grid-template-columns:.85fr 1.15fr;}
@media(max-width:860px){
  .split,.split.narrow-left,.hero-grid{grid-template-columns:1fr;}
  .hero-grid .arch-wrap{max-width:420px;margin-inline:auto;order:-1;}
  .arch-wrap::before{inset:16px -16px -16px 16px;}
}

/* rounded image block */
.softimg{border-radius:var(--r-lg);overflow:hidden;box-shadow:var(--shadow-md);aspect-ratio:4/5;background:var(--pink-050);}
.softimg.wide{aspect-ratio:16/11;}
.softimg img{width:100%;height:100%;object-fit:cover;}

/* ============================================================
   SERVICE LIST
   ============================================================ */
.svc{
  display:grid;grid-template-columns:auto 1fr auto;gap:1.6rem;align-items:start;
  padding:clamp(24px,3vw,34px) 0;border-bottom:1px solid var(--beige-300);
}
.svc:first-of-type{border-top:1px solid var(--beige-300);}
.svc-idx{font-family:var(--display);font-size:1.5rem;color:var(--pink-300);line-height:1.3;min-width:2.2rem;}
.svc h4{font-family:var(--display);font-size:clamp(1.35rem,2.2vw,1.75rem);font-weight:400;letter-spacing:0;margin-bottom:.5rem;}
.svc p{color:var(--ink-soft);font-size:.98rem;margin:0;max-width:62ch;}
.svc-meta{font-size:.7rem;letter-spacing:.16em;text-transform:uppercase;color:var(--taupe);text-align:right;padding-top:.5rem;white-space:nowrap;}
@media(max-width:760px){
  .svc{grid-template-columns:auto 1fr;}
  .svc-meta{grid-column:2;text-align:left;padding-top:.9rem;}
}

/* ============================================================
   PACKAGES
   ============================================================ */
.pkg{
  background:var(--white);border-radius:var(--r-lg);padding:clamp(28px,3vw,40px);
  border:1px solid rgba(180,155,135,.2);display:flex;flex-direction:column;
  transition:.3s cubic-bezier(.4,0,.2,1);
}
.pkg:hover{transform:translateY(-5px);box-shadow:var(--shadow-md);}
.pkg.featured{background:var(--pink-050);border-color:var(--pink-300);box-shadow:var(--shadow-md);}
.pkg-badge{
  align-self:flex-start;font-size:.63rem;letter-spacing:.2em;text-transform:uppercase;
  background:var(--pink-500);color:#fff;padding:.4rem .9rem;border-radius:999px;margin-bottom:1.1rem;
}
.pkg h3{font-size:1.7rem;margin-bottom:.4rem;}
.pkg .pkg-for{font-size:.85rem;color:var(--ink-muted);margin-bottom:1.5rem;font-style:italic;font-family:var(--display);font-size:1.05rem;}
.pkg ul{list-style:none;margin:0 0 1.8rem;padding:0;flex:1;}
.pkg li{
  position:relative;padding-left:1.7rem;margin-bottom:.85rem;
  font-size:.95rem;color:var(--ink-soft);line-height:1.6;
}
.pkg li::before{
  content:"";position:absolute;left:0;top:.6em;width:7px;height:7px;border-radius:50%;
  background:var(--pink-300);
}
.pkg-desc{font-size:.96rem;color:var(--ink-soft);margin-bottom:1.3rem;}
.pkg-model{font-size:.7rem;letter-spacing:.18em;text-transform:uppercase;color:var(--pink-600);font-weight:500;margin-bottom:.5rem;}
.pkg-note{font-size:.82rem;font-style:italic;color:var(--ink-muted);margin:-.7rem 0 1.4rem;line-height:1.55;}
.pkg .vert-idx{margin-bottom:.4rem;}
.pkg .price{font-family:var(--display);font-size:1.15rem;color:var(--pink-600);margin-bottom:1.3rem;font-style:italic;}

/* ============================================================
   PROCESS
   ============================================================ */
.steps{display:grid;grid-template-columns:repeat(4,1fr);gap:clamp(18px,2.4vw,30px);counter-reset:s;}
@media(max-width:880px){.steps{grid-template-columns:repeat(2,1fr);}}
@media(max-width:520px){.steps{grid-template-columns:1fr;}}
.step{position:relative;padding-top:2.6rem;}
.step::before{
  counter-increment:s;content:"0" counter(s);
  position:absolute;top:0;left:0;font-family:var(--display);font-size:2.4rem;
  color:var(--pink-200);line-height:1;
}
.step h4{font-family:var(--display);font-size:1.3rem;font-weight:400;letter-spacing:0;margin-bottom:.5rem;}
.step p{font-size:.92rem;color:var(--ink-soft);margin:0;}

/* ============================================================
   FAQ
   ============================================================ */
.faq{border-top:1px solid var(--beige-300);}
.faq details{border-bottom:1px solid var(--beige-300);}
.faq summary{
  cursor:pointer;list-style:none;padding:1.4rem 2.5rem 1.4rem 0;position:relative;
  font-family:var(--display);font-size:clamp(1.15rem,1.8vw,1.35rem);color:var(--ink);
  transition:color .2s;
}
.faq summary::-webkit-details-marker{display:none;}
.faq summary::after{
  content:"";position:absolute;right:.4rem;top:50%;width:11px;height:11px;
  border-right:1.5px solid var(--pink-400);border-bottom:1.5px solid var(--pink-400);
  transform:translateY(-70%) rotate(45deg);transition:transform .28s;
}
.faq details[open] summary::after{transform:translateY(-20%) rotate(225deg);}
.faq summary:hover{color:var(--pink-600);}
.faq .faq-a{padding:0 3rem 1.5rem 0;color:var(--ink-soft);font-size:.98rem;}
.faq .faq-a p:last-child{margin-bottom:0;}

/* ============================================================
   QUOTE
   ============================================================ */
.quote{
  font-family:var(--display);font-style:italic;
  font-size:clamp(1.7rem,3.4vw,2.7rem);line-height:1.32;
  max-width:22ch;margin:0 auto;color:var(--ink);
}
.bg-pink .quote{color:#fff;}
.quote-mark{width:34px;height:34px;margin:0 auto 1.8rem;}
.quote-mark svg{width:100%;height:100%;display:block;}
.quote-attrib{margin-top:2.2rem;font-size:.7rem;letter-spacing:.24em;text-transform:uppercase;color:var(--taupe);}

/* ============================================================
   FORM
   ============================================================ */
.form{display:grid;gap:1.35rem;}
.field{display:flex;flex-direction:column;gap:.5rem;}
.field label{
  font-size:.68rem;letter-spacing:.19em;text-transform:uppercase;
  color:var(--ink-muted);font-weight:500;
}
.field input,.field select,.field textarea{
  font-family:var(--sans);font-size:1rem;font-weight:300;color:var(--ink);
  background:var(--white);border:1px solid var(--beige-300);border-radius:var(--r-sm);
  padding:.95rem 1.1rem;transition:.22s;width:100%;
}
.field textarea{min-height:150px;resize:vertical;line-height:1.65;}
.field input:focus,.field select:focus,.field textarea:focus{
  outline:none;border-color:var(--pink-400);box-shadow:0 0 0 3px var(--pink-100);
}
.field input::placeholder,.field textarea::placeholder{color:#BCA79E;}
.form-row{display:grid;grid-template-columns:1fr 1fr;gap:1.35rem;}
@media(max-width:640px){.form-row{grid-template-columns:1fr;}}
.form-note{font-size:.82rem;color:var(--ink-muted);}

/* contact detail block */
.contact-line{
  display:flex;gap:1rem;align-items:flex-start;
  padding:1.3rem 0;border-bottom:1px solid var(--beige-300);
}
.contact-line:first-child{border-top:1px solid var(--beige-300);}
.contact-line svg{width:19px;height:19px;color:var(--pink-500);flex:none;margin-top:.35rem;}
.contact-line .cl-label{font-size:.66rem;letter-spacing:.2em;text-transform:uppercase;color:var(--ink-muted);margin-bottom:.2rem;}
.contact-line .cl-val{font-size:1.02rem;color:var(--ink);}
.contact-line a.cl-val:hover{color:var(--pink-600);}

/* ============================================================
   LOGO STRIP
   ============================================================ */
.logostrip{
  display:flex;flex-wrap:wrap;align-items:center;justify-content:center;
  gap:clamp(16px,1.8vw,24px) clamp(26px,3.6vw,52px);
  max-width:940px;margin-inline:auto;
}
.logoslot{
  font-family:var(--display);font-size:clamp(1rem,1.35vw,1.22rem);
  letter-spacing:.17em;text-transform:uppercase;white-space:nowrap;
  color:var(--taupe);opacity:.85;
}
.logostrip-more{
  display:block;margin-top:clamp(18px,2vw,26px);
  font-size:.78rem;letter-spacing:.16em;text-transform:uppercase;color:var(--ink-muted);
}
@media(max-width:600px){.logostrip{gap:12px 22px;}.logoslot{font-size:.92rem;letter-spacing:.13em;}}

/* ============================================================
   FOOTER
   ============================================================ */
.site-foot{background:var(--ink);color:var(--beige-200);padding-block:clamp(52px,6vw,78px) 2rem;position:relative;z-index:2;}
.foot-grid{display:grid;grid-template-columns:1.4fr 1fr 1fr;gap:clamp(28px,4vw,56px);margin-bottom:3rem;}
@media(max-width:760px){.foot-grid{grid-template-columns:1fr;gap:2.2rem;}}
.site-foot .brand-name{color:var(--beige-100);}
.site-foot p{color:rgba(241,229,216,.6);font-size:.94rem;max-width:38ch;}
.foot-h{font-size:.68rem;letter-spacing:.2em;text-transform:uppercase;color:var(--pink-300);margin-bottom:1.1rem;}
.foot-links{display:flex;flex-direction:column;gap:.7rem;}
.foot-links a{font-size:.95rem;color:rgba(241,229,216,.72);transition:color .2s;width:fit-content;}
.foot-links a:hover{color:var(--pink-300);}
.foot-bottom{
  border-top:1px solid rgba(241,229,216,.14);padding-top:1.8rem;
  display:flex;flex-wrap:wrap;gap:1rem;justify-content:space-between;align-items:center;
  font-size:.8rem;color:rgba(241,229,216,.45);
}
.foot-social{display:flex;gap:1.1rem;}
.foot-social a{color:rgba(241,229,216,.6);transition:color .2s;}
.foot-social a:hover{color:var(--pink-300);}
.foot-social svg{width:19px;height:19px;}

/* ============================================================
   PAGE HEADER (interior pages)
   ============================================================ */
.pagehead{
  background:
    radial-gradient(700px 400px at 78% 20%, var(--pink-100) 0%, transparent 65%),
    var(--beige-100);
  padding-block:clamp(56px,7vw,100px) clamp(46px,6vw,84px);
  text-align:center;
}
.pagehead h1{font-size:clamp(2.8rem,7vw,5.2rem);margin-bottom:1.1rem;}
.pagehead h1 .accent{color:var(--pink-500);font-style:italic;}
.pagehead .lead{margin-inline:auto;}

/* ============================================================
   MISC
   ============================================================ */
.divider-bloom{display:flex;align-items:center;justify-content:center;gap:1rem;margin-block:clamp(40px,5vw,64px);}
.divider-bloom::before,.divider-bloom::after{content:"";height:1px;width:min(120px,20vw);background:var(--pink-200);}
.divider-bloom svg{width:22px;height:22px;}

.callout{
  background:var(--pink-050);border:1px solid var(--pink-200);border-radius:var(--r-md);
  padding:clamp(20px,2.4vw,28px);font-size:.94rem;color:var(--ink-soft);
}
.callout strong{color:var(--pink-700);font-weight:500;}

/* ============================================================
   CONTENT VERTICALS — alternating full-width rows
   ============================================================ */
.vert + .vert{margin-top:clamp(44px,6vw,88px);}
.vertgrid{margin-top:clamp(44px,5vw,72px);}
.vcard .softimg{margin-bottom:1.4rem;}
.vcard h3{font-size:clamp(1.6rem,2.6vw,2.1rem);margin-bottom:.7rem;}
.vcard .lead{margin-bottom:0;font-size:1rem;}
.vert h3{font-size:clamp(1.9rem,3.2vw,2.6rem);margin-bottom:1rem;}
.vert-idx{
  font-family:var(--display);font-size:1rem;letter-spacing:.24em;color:var(--pink-300);
  margin-bottom:.55rem;font-variant-numeric:lining-nums;font-feature-settings:"lnum" 1;
}
@media(min-width:861px){
  .split.reverse > *:first-child{order:2;}
}

/* ---- studio hero: scene behind centered copy ---- */
.studio-hero-bg{
  position:relative;overflow:hidden;
  padding-block:clamp(90px,11vw,160px);
}
.studio-bg{position:absolute;inset:0;z-index:0;line-height:0;}
.studio-bg svg{width:100%;height:100%;display:block;opacity:.5;}
.studio-bg-veil{
  position:absolute;inset:0;
  background:
    radial-gradient(ellipse 62% 78% at 50% 46%, rgba(253,249,245,.92) 0%, rgba(253,249,245,.72) 45%, rgba(253,249,245,0) 78%),
    linear-gradient(to bottom, rgba(248,241,232,.55), rgba(248,241,232,0) 30%, rgba(248,241,232,0) 72%, rgba(248,241,232,.4));
}
.studio-hero-bg .wrap{position:relative;z-index:2;}
.studio-hero-copy{max-width:760px;margin-inline:auto;}
.studio-hero-copy .lead{margin-inline:auto;}
@media(max-width:700px){.studio-bg svg{opacity:.38;}}
/* viewfinder chrome overlay — survives any crop */
.vf-chrome{position:absolute;inset:clamp(18px,3.4vw,44px);pointer-events:none;z-index:1;}
.vf-c{position:absolute;width:clamp(26px,3.4vw,46px);height:clamp(26px,3.4vw,46px);
  border:0 solid rgba(92,58,70,.5);}
.vf-tl{top:0;left:0;border-top-width:5px;border-left-width:5px;border-top-left-radius:3px;}
.vf-tr{top:0;right:0;border-top-width:5px;border-right-width:5px;border-top-right-radius:3px;}
.vf-bl{bottom:0;left:0;border-bottom-width:5px;border-left-width:5px;border-bottom-left-radius:3px;}
.vf-br{bottom:0;right:0;border-bottom-width:5px;border-right-width:5px;border-bottom-right-radius:3px;}
.vf-rec,.vf-4k{
  position:absolute;top:-4px;font-family:var(--sans);font-size:.72rem;font-weight:500;
  letter-spacing:.3em;color:rgba(92,58,70,.55);
}
.vf-rec{left:clamp(38px,5vw,64px);display:inline-flex;align-items:center;gap:.45rem;}
.vf-rec i{width:9px;height:9px;border-radius:50%;background:var(--pink-500);opacity:.75;
  animation:vfblink 2.2s ease-in-out infinite;}
.vf-4k{right:clamp(38px,5vw,64px);}
@keyframes vfblink{0%,100%{opacity:.75;}50%{opacity:.25;}}
@media (prefers-reduced-motion: reduce){.vf-rec i{animation:none;}}

/* ---- studio: how-we-work notes (no boxes) ---- */
.notes{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(24px,3.4vw,52px);}
.note{border-top:1px solid var(--sand);padding-top:1.35rem;}
.note h4{font-family:var(--display);font-size:1.4rem;font-weight:400;letter-spacing:0;margin-bottom:.6rem;color:var(--ink);}
.note p{font-size:.95rem;color:var(--ink-soft);margin:0;line-height:1.7;}
@media(max-width:860px){.notes{grid-template-columns:1fr;gap:0;}.note{padding-block:1.35rem;}}

/* ============================================================
   B2B MODULES — case studies, metrics, data bars, licensed block
   ============================================================ */

/* case study card */
.casecard{
  background:var(--white);border-radius:var(--r-lg);overflow:hidden;
  border:1px solid rgba(180,155,135,.18);box-shadow:var(--shadow-sm);
  transition:.3s cubic-bezier(.4,0,.2,1);display:flex;flex-direction:column;
}
.casecard:hover{transform:translateY(-5px);box-shadow:var(--shadow-md);}
/* linked case card */
a.casecard-link{text-decoration:none;color:inherit;}
a.casecard-link .softimg{position:relative;}
.case-play{
  position:absolute;left:50%;bottom:14px;transform:translateX(-50%);
  display:inline-flex;align-items:center;gap:.45rem;white-space:nowrap;
  padding:.5rem .95rem;border-radius:999px;
  background:rgba(59,42,47,.82);color:#fff;
  font-size:.66rem;letter-spacing:.11em;text-transform:uppercase;
  opacity:0;transition:opacity .28s ease, transform .28s ease;
}
.case-play svg{width:14px;height:14px;flex:none;}
a.casecard-link:hover .case-play,a.casecard-link:focus-visible .case-play{opacity:1;transform:translateX(-50%) translateY(-3px);}
a.casecard-link:focus-visible{outline:2px solid var(--pink-500);outline-offset:3px;}
@media(hover:none){.case-play{opacity:1;}}
.casecard-body{padding:clamp(22px,2.4vw,30px);flex:1;display:flex;flex-direction:column;}
.case-brand{
  font-family:var(--display);font-size:1.35rem;color:var(--ink);margin-bottom:.5rem;
}
.casecard-body p{color:var(--ink-soft);font-size:.94rem;margin-bottom:1.3rem;flex:1;}
.case-metrics{
  display:flex;flex-wrap:wrap;justify-content:center;gap:.4rem 2.4rem;
  border-top:1px solid var(--beige-200);padding-top:1rem;
}
.case-metrics span{
  font-size:.7rem;letter-spacing:.13em;text-transform:uppercase;color:var(--ink-muted);
  text-align:center;
}
.case-metrics b{
  display:block;font-family:var(--display);font-size:1.5rem;font-weight:400;
  letter-spacing:0;text-transform:none;color:var(--pink-500);line-height:1.1;
  font-variant-numeric:lining-nums;font-feature-settings:"lnum" 1;
}

/* big metric tile */
.metric{
  font-family:var(--display);font-size:clamp(2.4rem,4vw,3.1rem);font-weight:400;
  line-height:1;color:var(--pink-500);margin-bottom:.9rem;
  font-variant-numeric:lining-nums;font-feature-settings:"lnum" 1;letter-spacing:-.01em;
}

/* horizontal data bars */
.barlist{display:flex;flex-direction:column;gap:.95rem;}
.barrow{
  display:grid;grid-template-columns:minmax(120px,1.25fr) 2fr auto;
  gap:.9rem;align-items:center;font-size:.9rem;color:var(--ink-soft);
}
.barrow .bar{
  display:block;height:7px;border-radius:999px;background:var(--beige-200);overflow:hidden;
}
.barrow .bar i{display:block;height:100%;border-radius:999px;background:var(--pink-300);min-width:6px;}
.barrow b{
  font-family:var(--display);font-size:1.1rem;font-weight:400;color:var(--pink-600);
  font-variant-numeric:lining-nums;font-feature-settings:"lnum" 1;white-space:nowrap;
}
@media(max-width:520px){
  .barrow{grid-template-columns:1fr auto;}
  .barrow .bar{grid-column:1/-1;order:3;}
}

/* licensed-content / UGC block */
.ugc{
  margin-top:clamp(24px,3vw,38px);
  background:var(--white);border:1px solid var(--pink-200);border-radius:var(--r-lg);
  padding:clamp(28px,3.4vw,46px);box-shadow:var(--shadow-sm);
  display:grid;grid-template-columns:1fr 1fr;gap:clamp(26px,3.4vw,52px);align-items:center;
}
.ugc-head h3{margin-bottom:.9rem;}
.ugc-body{display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(20px,2.6vw,34px);align-items:center;}
.ugc-body ul{list-style:none;margin:0;padding:0;}
.ugc-body li{
  position:relative;padding-left:1.7rem;margin-bottom:.7rem;
  font-size:.93rem;color:var(--ink-soft);line-height:1.55;
}
.ugc-body li:last-child{margin-bottom:0;}
.ugc-body li::before{
  content:"";position:absolute;left:0;top:.58em;width:7px;height:7px;border-radius:50%;background:var(--pink-300);
}
.ugc-cta .price{
  font-family:var(--display);font-style:italic;font-size:1.3rem;color:var(--pink-600);
  font-variant-numeric:lining-nums;font-feature-settings:"lnum" 1;
}
@media(max-width:1000px){
  .ugc{grid-template-columns:1fr;gap:clamp(22px,3vw,32px);}
}
@media(max-width:620px){
  .ugc-body{grid-template-columns:1fr;}
}

.reveal{opacity:0;transform:translateY(22px);transition:opacity .8s cubic-bezier(.2,.7,.3,1),transform .8s cubic-bezier(.2,.7,.3,1);}
.reveal.in{opacity:1;transform:none;}
@media(prefers-reduced-motion:reduce){
  .reveal{opacity:1;transform:none;transition:none;}
  html{scroll-behavior:auto;}
  *{animation:none!important;}
}